All Episodes

The first episode of 2026! In this solo episode of Operations Unfiltered, I’m kicking off 2026 with an honest reset on tools, content, and what’s next. I break down tool fatigue, share what I’m actually using in my business, and talk through the ongoing conversation around business emails and professionalism in influencer marketing. This episode is about simplifying workflows, building intentionally, and creating sustainable systems behind the content.Connect with Zuryna and Live More Agency Instagram (Zuryna): @ladyzsaysInstagram (Operations Unfiltered): @operationsunfilteredInstagram (Live More Agency): @livemoreagencyWebsite: www.livemoreagency.co

Full episode of Mindful Minutes with Raven Anderson LCSW-C (Founder of Clear Minds). 

Every Tuesday this December join Zuryna Livermore and Raven Anderson LCSW-C for a weekly mental reset. These short mantras are meant to help you release and reset for an intentional week ahead.Connect with Raven Anderson and Clear Minds Consulting and Counseling here

Being nice used to be natural. Now it’s a KPI.In this episode of Operations Unfiltered, I break down how retailers are turning kindness into a business strategy this holiday season—from scripted smiles to Target’s “10-4 Rule.” With staffing shortages, inflation stress, and declining foot traffic, brands are operationalizing friendliness to drive engagement, loyalty, and sales.Through my marketing operations lens, I explore:Why niceness is being mandated in storesHow emotional experience is tied to dwell time and basket sizeThe downside of forced kindness as emotional laborThe big question: if niceness is required, is it still genuine?This episode is part process design, part behavioral economics, and part real-life retail empathy. Because while companies may optimize kindness, the people doing the work are still human.So as you shop this season, I’m leaving you with one takeaway: extend grace.

Every Tuesday this December join Zuryna Livermore and Raven Anderson LCSW-C for a weekly mental reset. These short mantras are meant to help you release and reset for an intentional week ahead. Connect with Raven Anderson and Clear Minds Consulting and Counseling here

Every Tuesday this December join Zuryna Livermore and Raven Anderson LCSW-C for a weekly mental reset. These short mantras are meant to help you release and reset for an intentional week ahead. Connect with Raven Anderson and Clear Minds Consulting and Counseling here

In this week’s episode of Baltimore County Unfiltered, Zuryna is breaking down the latest county chaos — with clarity, calm, and a few receipts.📚 The library was… not library-ing this week. Fourteen part-time librarians were laid off and then rehired two days later. Staff called it confusing, the union called it dehumanizing, and the HR director stepped down in the middle of it all. Whew.🌉 Key Bridge collapse updates you need to know. New NTSB findings reveal the ship lost power multiple times because of one loose wire. And yes, even though the collapse happened in the city, Baltimore County is absolutely feeling the ripple effects — from traffic to shipping delays.🚗 Your commute isn’t crazy — it’s the infrastructure. 695 and 895 congestion? Longer drive times? Same. And reports say the rebuilt bridge may take longer than expected, so pack your patience.🎄 On a lighter note… holiday vibes are here! The Avenue at White Marsh Holiday Parade returns on December 6th — floats, lights, music, the whole festive rollout. And don’t forget the White Marsh Volunteer Fire Company Train Garden (say that five times fast). It’s open for the season and cozy as ever.✨ Episode Highlights: • The BCPL staffing shakeup (and what really went wrong) • Key Bridge collapse findings that affect your daily life • Traffic, commutes & county-wide ripple effects • Family-friendly holiday events happening this week📬 Have a story, event, or concern? DM @operationsunfiltered or @LadyZSays — your unofficial Baltimore County correspondent is listening.Special thank you to The Baltimore Banner for the stories that helped inform this episode. 

In this Moms Unfiltered edition of Operations Unfiltered, Zuryna sits down with licensed clinical social worker and owner of Clear Minds Consulting & Counseling, Raven Anderson — a mom, a new wife, and a woman on a mission to help others find clarity in the middle of life’s chaos.Together, they dive into the real conversations we don’t always get to have out loud: ✨ Balancing motherhood, marriage, and entrepreneurship ✨ The pressure to “do it all” and why perfection isn’t real ✨ Time-blocking, rest, and the art of giving yourself grace ✨ How to navigate comparison, imposter syndrome, and the “always on” culture ✨ When therapy can help — and how to know you’re ready ✨ Raising toddlers, parenting styles, and finding that happy mediumRaven also shares her journey into social work, the moment she realized her purpose, and why helping women create clarity is her calling. From journaling to scheduling to surviving the toddler era, this episode is full of gems for moms who are trying to show up for themselves without losing themselves.If you’ve ever felt overwhelmed, overextended, or overstimulated — this one is for you.Tap in, take a breath, and enjoy this grounding conversation.

In this special Mom’s Unfiltered edition, I sit down with the ultimate multitasker, Shadraila “Shay” James-Ray — mom, wife, cheer coach, braider, shirt designer, Mary Kay consultant, and PTC president. Shay shares what it’s really like to juggle all the hats, manage her family’s busy schedule, and pursue her creative passions.We talk sports mom life, competition-day chaos, the impact of NIL deals, entrepreneurship, social media marketing, and self-care strategies for moms who are trying to do it all. Whether you’re a mom, business owner, or just love a good behind-the-scenes look at balancing life, Shay’s insights and energy are not to be missed!Connect with Zuryna and Live More Agency Instagram (Zuryna): @ladyzsaysInstagram (Operations Unfiltered): @operationsunfilteredInstagram (Live More Agency): @livemoreagencyWebsite: www.livemoreagency.coConnect Shadraila James-Ray: Instagram (Shadraila): @shadrailaray Mary-Kay Site: www.marykay.com/SJames-Ray/en-US Special thank you to our episode partner: Clear Minds Consulting & Counseling (Raven Anderson)

This week on Operations Unfiltered, I’m joined by Mariah Phillips, a corporate professional turned founder of Brainiac Beauty Events. I actually met Mariah years ago at a Baltimore Creators Accelerator, which makes this full-circle moment even sweeter.We talk about career pivots, the beauty of community, and how her corporate background helped her build a creative, structured, and thriving business. Mariah shares how she took her love of artistry and turned it into Sip & Pretty Makeup Tutorial Parties which are fun, beginner-friendly experiences that blend beauty, confidence, and connection.We also get real about the challenges of entrepreneurship, like delegating when you’re used to doing it all, navigating slow seasons, and how she learned to shift her definition of a “perfect product” from the result to the experience.Whether you’re a creative, a founder, or just figuring out how to turn your passion into profit, this episode is for you! Connect with Zuryna and Live More Agency Instagram (Zuryna): @ladyzsaysInstagram (Operations Unfiltered): @operationsunfilteredInstagram (Live More Agency): @livemoreagencyWebsite: www.livemoreagency.coConnect with Mariah Phillips and Brainiac Beauty Events  Instagram (Brainiac Beauty Events): @brainiacbeautyevents Website: www.brainiacbeauty.com

Join me on this Mustang Meetup episode as I catch up with Chloe McBride, a fellow Stevenson University Business Communication (BizComm) alum! We reminisce about our BizComm days, influential professors, and the friendships that shaped our college experience.Chloe shares her inspiring career journey from landing multiple internships to becoming an Executive Communications Program Manager at AARP, moderating a panel with her idol Rocsi Diaz at Color Comm, and teaching as an adjunct professor. We also talk about networking, self-advocacy, and her exciting plans to launch her own communications and wedding planning business.Whether you’re a current BizComm student, a Stevenson alum, or someone interested in communications, career growth, and entrepreneurship, this episode is full of nostalgic moments, advice, and inspiration.Connect with Zuryna & Live More AgencyInstagram (Zuryna): @ladyzsaysInstagram (Operations Unfiltered): @operationsunfilteredInstagram (Live More Agency): @livemoreagencyWebsite: www.livemoreagency.coConnect with Chloe & House of Lavonne Instagram (Chloe): @chloe.commInstagram (House of Lavonne): @house.of.lavonneWebsite: www.houseoflavonne.com

In this episode of Operations Unfiltered, we’re talking about the business of being an athlete — and the money that comes with it. The Name, Image, and Likeness (NIL) era has created new opportunities for young athletes to profit from their personal brands, but with big checks come even bigger responsibilities.Joining me is Drew Hawkins, founder of EdYouCore, a financial education and consulting company helping athletes, entertainers, and professionals make smarter decisions with their money. Drew breaks down how NIL has transformed college sports, what financial literacy looks like for 18- to 23-year-olds stepping into six-figure deals, and the mindset shifts needed to build long-term wealth — not just short-term wins.We dive into:How financial education plays a crucial role in protecting athletes’ futuresWhy understanding money is just as important as earning itThe lessons we can all take from the NIL movement, no matter our industry✨ Connect with Zuryna & Live More AgencyInstagram (Zuryna): @ladyzsaysInstagram (Operations Unfiltered): @operationsunfilteredInstagram (Live More Agency): @livemoreagencyWebsite: www.livemoreagency.co🎙️ Connect with Drew Hawkins Website: www.EdYouCore.com Instagram: @EdYouCore

When reality TV gives you lemons, or in this case, bad breath rumors, you make minty-fresh marketing magic. In this quick episode, we break down how Real Housewives of Potomac’s Stacy could turn a shady storyline into a six-figure brand moment. From launching “Fresh by Stacy” luxury mints to collaborating with dental brands, we’re talking full PR redemption arc meets product rollout.Because let’s be real — in marketing, perception is power.🎧 Tune in for a quick, funny, and strategic take on turning reality TV shade into brand gold.

In this episode of Operations Unfiltered, we’re talking Marketing A&R, the art of scouting talent that turns campaigns into conversations 💬.We break down why Monaleo isn’t just a rapper on your workout playlist, she’s a marketing case study waiting to happen. From mental health advocacy to makeup collabs and tour synergy, we’re mapping out exactly how brands like Talkspace, Fenty Beauty, and Juvia’s Place could (and should) be tapping into Monaleo’s influence.Tune in for a mix of pop culture, strategy, and a little creative daydreaming...because sometimes the best campaigns start with a “what if?”🎧 Follow @ladyzsays and @livemoreagency for more pop culture–inspired marketing insights.

In this episode of Operations Unfiltered, we’re talking fashion, community, and the art of collaboration with Terrence — co-founder of City of Gods, a culture-driven fashion brand.Terrence breaks down how City of Gods went from an idea to a movement, landing partnerships with major players like Nike and Red Bull — all while staying true to its community-first roots. We also get into his newest venture, By Any Dreams Necessary, an initiative focused on helping people merge tech, fashion, and holistic living to reach their goals.From lessons in leadership and time management to his personal health journey and work with NBA Africa, Terrence proves that success isn’t just about what you build — it’s about how you build it and who you build it with.Connect with Zuryna & Live More AgencyInstagram (Zuryna): @ladyzsaysInstagram (Operations Unfiltered): @operationsunfilteredInstagram (Live More Agency): @livemoreagencyWebsite: www.livemoreagency.coConnect with TerranceInstagram (Terrance): @acityofgods

What happens when two former RAs link up to talk about weight loss and life after college?In this special Mustang Meetup edition of Operations Unfiltered, fitness coach Chris Shaw joins the show to share how he balances content creation, fatherhood, and corporate life—all while staying committed to his fitness journey.We take a trip down memory lane to our less-than-healthy Stevenson days, laugh about old RA moments, and, of course, Chris drops some gems for future Mustangs looking to prioritize wellness and discipline.💡 Fun Fact: This episode was originally planned as a virtual weight loss meeting—but when no one showed up, we pivoted into a Mustang Meetup. Classic RA move!This is an episode full of laughs, lessons, and nostalgia you won’t want to miss!✨ Connect with Zuryna & Live More AgencyInstagram (Zuryna): @ladyzsaysInstagram (Operations Unfiltered): @operationsunfilteredInstagram (Live More Agency): @livemoreagencyWebsite: www.livemoreagency.co✨ Connect with Coach Chris ShawInstagram (Chris Shaw): @cshawfit

On this special Moms Unfiltered edition of Operations Unfiltered, I’m keeping it local in Baltimore and highlighting an incredible organization that’s doing life-changing work in our city.I had the pleasure of chatting with Lauren Eaton, the new Executive Director of Itineris, a nonprofit dedicated to supporting autistic adults in living full and meaningful lives. Lauren walked me through her journey from Senior Director of Operations to leading the entire organization, and she gave us a behind-the-scenes look at what a “day in the life” really looks like as an executive director and mom.We talk about:How she balances early mornings, motherhood, and leadership.The “same but different” shift from operations to executive director.Why people and connection are at the heart of Itineris’ mission.How nonprofits like Itineris are shaping Baltimore in powerful ways.This conversation is a reminder that moms wear so many hats and sometimes that includes changing lives through leadership, service, and advocacy. If you’ve ever wondered what it looks like to juggle family, career, and community impact, this episode will leave you inspired.✨ Connect with Zuryna & Live More Agency Instagram (Zuryna): @ladyzsays Instagram (Operations Unfiltered): @operationsunfiltered Instagram (Live More Agency): @livemoreagency Website: www.livemoreagency.co✨ Connect with Itineris Website: www.itinerisbaltimore.org Instagram: @itinerisbaltimore Facebook: Itineris Baltimore LinkedIn: Itineris, Inc.

In this episode of Operations Unfiltered, I dive into the impact of recession indicators on everyday life, from digital coupons to the rising popularity of consignment. We break down complex economic trends into relatable terms and discusses the practical side of managing household budgets with a project management twist. Joining her is Robyn, the founder of TotSwap Consignment, who shares her journey from event planning to creating a successful consignment business. We explore how consignment is transforming family finances and the eco-friendly shopping landscape. Tune in for insights, real-life experiences, and an inspiring conversation about financial flexibility and sustainability.Follow Zuryna (@LadyZSays) and (@OperationsUnfiltered)Keep up with all things TotSwap by visiting www.totswap.net

This week on Operations Unfiltered, we’re doing a “lessons learned” review,  project management style.In What’s Going Well, we celebrate Taylor Swift’s New Heights move into podcasting, Beyoncé’s Emmy win and brand mastery, and Chris Brown’s Breezy Bowl, a masterclass in long-term elite craftsmanship.In Areas for Improvement, we break down American Eagle’s “good genes” moment with Sydney Sweeney and how brand language can make or break a campaign, plus Southwest Airlines’ shift from standout to “just another airline” after introducing bag fees.You’ll also hear my recommendations for how these brands can course-correct, reclaim their edge, and reconnect with their audiences.Follow along on Instagram @operationsunfiltered and @ladyzsays.

In this episode, I’m joined by Krista Grubb Tracy, Client Relationship Manager at the Dr. Nancy Grasmick Leadership Institute at Towson University. Krista’s work centers on helping organizations reshape their workplace culture and leadership pipelines through transformative, accessible programs.We talk about:The magic that happens when women support women in professional spacesThe quiet strength required to lead from behind the scenesAnd more! Krista brings compassion, clarity, and reminds us that leadership isn’t just about titles—it’s about impact.Follow Zuryna (@LadyZSays) and (@OperationsUnfiltered)